Country Marketing Manager - Kosmetik BPJS
Join BPJS Kesehatan dan Ketenagakerjaan as a Country Marketing Manager for our premium Kosmetik brand in Balikpapan. As a key player in the regional market, you'll lead strategic marketing initiatives to boost brand awareness and drive sales growth. This is an exciting opportunity to shape the future of our Kosmetik brand in Balikpapan, leveraging your expertise to create impactful marketing strategies that resonate with local consumers.
In this role, you'll work closely with cross-functional teams to develop and implement marketing campaigns that align with our brand vision. You'll utilize data-driven insights to inform your decisions, ensuring that every initiative is tailored to meet the unique needs and preferences of our target audience in Balikpapan. With a focus on innovation and creativity, you'll drive brand loyalty and market penetration, positioning our Kosmetik brand as a leader in the regional beauty market.
๐ Tanggung Jawab Pekerjaan
- Develop and execute strategic marketing plans to enhance brand awareness and drive sales growth for our Kosmetik brand in Balikpapan.
- Lead market research initiatives to identify trends, opportunities, and consumer preferences in the regional market.
- Collaborate with internal teams to create compelling marketing campaigns, including social media, digital, and traditional advertising.
- Manage and analyze marketing performance data to optimize campaigns and achieve key performance indicators (KPIs).
- Build and maintain strong relationships with key stakeholders, including distributors, retailers, and influencers in Balikpapan.
- Monitor and adapt marketing strategies based on market feedback and competitive landscape analysis.
- Ensure compliance with all relevant marketing regulations and guidelines set by BPJS Kesehatan dan Ketenagakerjaan.
- Represent the Kosmetik brand at industry events and conferences to build brand credibility and visibility in Balikpapan.
๐ Kualifikasi & Syarat
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in marketing management, with a proven track record in driving brand growth and market penetration.
- Strong understanding of the regional beauty and personal care market in Balikpapan.
- Proficient in using marketing software and tools such as Google Analytics, Hootsuite, and Canva.
- Excellent communication and interpersonal skills, with the ability to build strong relationships with key stakeholders.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Creative thinker with the ability to develop innovative marketing strategies.
- Familiarity with industry regulations and guidelines, including those set by BPJS Kesehatan dan Ketenagakerjaan.
๐ ๏ธ Keahlian
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